Keep It Fluffy was at one time my favorite of the 15 fragrance lines from the B Never boutique. Its a light and pretty fragrance. Its got rose petal infusion, vanilla, jasmine, lemongrass, and ylang ylang.

Some people don’t like it and some people love it. So id go by the notes if youre trying to make a decision on buying or not.

If youre familiar with the Lush/B Never ‘Two Hearts’ fragrance..its somewhat similar notes, except Two Hearts is more jasmine forward and has no vanilla or lemongrass.

When i smell Keep It Fluffy I usually smell the rose petal infusion, then the Ylang Ylang and jasmine. I dont usually pick up the lemongrass.

There are some kinds of products that carry the KiF scent better than others. Lush had a bath bomb which was lovely and so was the soap. The perfume is iffy because i have tge originals to compare it to and for sone reason the original is better scented. It should be the other way around right? The older one shouldnt smell better than the new one. So this tells me that Lush is using less of some ingredient than they used to.

Also, if youve used or smelled the Lush ‘Turkish Delight’ smoothie, that is made with the KiF scent. I love the scent in the smoothie.

Here’s my video

Here’s an empty bottle of one of my Lush Keep It Fluffy perfumes. Lush made these cut crystal bottles for us on the Lush Uk forum. This is literally one of my ‘if you were on a deserted island’ Lush perfumes.

This was a perfume and one line of products that Lush sold at their sister store ‘B Never Too Busy To Be Beautiful‘ 2005-2008

In my photo below I gathered all my Keep It Fluffy things.

its made with rose petal infusion, jasmine flower infision, vanilla, lemon grass and ylang ylang.

It’s a beautiful, innocent soft floral with citrus notes. Its not sweet. Well maybe a tiny bit sweet. Very little.

 I have a bunch of Lush Keep it Fluffy things. Some of the containers are empty. And i still have bubble bars, shower gels and other bath stuff in this scent. Myself and others have been hinting to Mark C from Lush about re-making keep it fluffy for a few years now.

Maybe someday. I can always hope. 

ETA: Lush has Brought Keep It Fluffy back!

ETA: As of 2021 Lush now sells this perfume again! I think it’s limited edition.

Heres a bath bomb thst Lush made as a Lush product and wasn’t at their B Never boutique.

Funny Face Fun bar, which was exclusive and free at a Lush Event in England for one night, and a very lovely woman got one for me 🙏🏼❤️Funny Face was an old movie with Audrey Hepburn.